Samsung’s Galaxy Unpacked 2025 in San Jose delivered the Galaxy S25 series, and the story is one word: Galaxy AI, now running on the Snapdragon 8 Elite For Galaxy. The S25 lineup — S25, S25+, and S25 Ultra — positions itself as the AI smartphone platform for 2025, with Google Gemini deeply embedded as the native AI backbone.
The Galaxy S25 Ultra slims down its chassis, drops in a titanium frame, and introduces a redesigned slimmer S Pen. The 200MP main camera gains enhanced AI processing with Nightography improvements. A new “Now Brief” feature delivers an AI morning summary of your calendar, weather, commute, and notifications before you even unlock your phone.
Galaxy AI 2.0 adds Drawing Assist for sketch-to-image generation, Audio Eraser for removing background noise from videos, and Live Translate now covers text and documents in-camera. The Snapdragon 8 Elite For Galaxy runs all of this with a significant portion handled on-device.
Starting at $799 for the S25, $999 for S25+, $1,299 for the Ultra. Seven years of OS updates guaranteed. The S25 Ultra is the definitive Android of H1 2025.
Source: Samsung Newsroom